The NFL is one of the world’s most popular brands. NFL fans are incredibly dedicated to their teams throughout the season, and they are equally engaged on Facebook. We decided to take a look at the NFL for a week and see which team won with Facebook engagement.
We analyzed all 32 NFL teams through 12/4-12/10 (Week 14: Tuesday through Monday) to cover all of the games during the week. The Washington Redskins had the highest PostAcumen Score over this time period:
Black Friday is an incredibly busy time for most retailers. We decided to monitor 10 traditional retailers who were some of the more successful stores from Black Friday in 2011. Using PostAcumen, we monitored a variety of different metrics across the companies’ Facebook Pages. If you’d like to monitor some of the most successful Cyber Monday Pages, check out this Monocle demo.
While Barack Obama and Mitt Romney battled it out for the Presidential Election, every news outlet battled for engagement on Facebook. PostAcumen analyzed which news outlet won, and how they did it.
For this analysis, we selected five major news outlets and monitored their activity on election day (11/6/2012).
Going into election day, the pages had a varying amount of fans:
